Are you wondering is there Amazon in Italy? I got you! When I moved to Florence, Italy from the US, I wondered that same question myself. I’ll let you in on everything you need to know about using Amazon in Italy, whether you’re moving to Italy or just visiting!

Is there Amazon in Italy? (2024)

You’ll be glad to know that yes, there is Amazon in Italy. The Amazon website in Italy is simply Don’t worry, it is very similar to any other Amazon you’re used to, and I have plenty of tips to help you shop it easily!

Is Amazon Prime available in Italy?

Amazon Prime on a phone

Yes! Amazon Prime is available in Italy. If you’re already a member of Amazon Prime, you’ll need to switch over to the Prime service offered on If you’re from the US, you’ll be happy to know that it’s more affordable in Italy. Amazon Prime itself is the same in Italy and you’ll have access to free shipping, as well as other Prime features like streaming services.

How to use Amazon in Italy

Can I use my USA Amazon account in Italy?

Yes, you can still use your USA Amazon account to access and shop on Amazon. The convenience of your account details, order history, and preferences will carry over seamlessly, making it effortless to continue your shopping experience in Italy. Just remember to make sure to add your new address in Italy for delivery!

Important note: If you want Amazon Prime delivery, you need to sign up for Italian Amazon Prime through Amazon Prime Italy.

How to change Amazon Italy to English

When I first moved to Italy, I found it difficult navigating browsing online and apps since everything switched to Italian. I quickly learned it’s pretty simple to switch things back to English. Don’t panicโ€”it’s easy to change Amazon back to English! Follow these simple steps to change Amazon Italy to English:

The easiest way:

Amazon in Italy translated to English using Google Chrome
  1. Use Google Chrome and navigate to Amazon.
  2. If your browser language is set to anything other than Italian, it will ask you to translate pages that are in Italian. (Works for other languages too!)
  3. Select translate.
  4. Once you’ve selected translate in Google Chrome, Amazon Italy will display the webpage text in English.

Alternative option:

This option requires you to look through the Italian. The language setting place can change depending on what device you’re using, so keep that in mind.

  1. Open the website on any device.
  2. Look for the language options, often located at the top or bottom of the webpage, or in the account settings. Sometimes this is represented by a flag icon.
  3. Select “English” from the available language options. Look for “lingua” (language).
  4. Once you’ve selected English, the entire website will be translated, allowing you to browse and see everything on Amazon in English.

Now, you can shop Amazon Italy in English!

How to watch Amazon Prime in Italy

If you already have an Amazon Prime account, it is easy to watch Amazon Prime in Italy. All you have to do is log into your Amazon account and access Prime Video.

From there, you can start watching popular shows and movies available on Amazon Prime in Italy!

Important note: You cannot use your USA Amazon Prime account for deliveries in Italy. You must sign up for Italian Amazon Prime.

Amazon Prime app in Italy

Ordering on Amazon in Italy

Odering on Amazon in Italy is a simple process. You can easily navigate the Amazon website in Italy ( to find and purchase whatever you need! Here’s a simple guide I’ve put together to help you:

  1. Visit the Amazon website ( and create an account if you don’t have one already. You can also login with your US account.
  2. Once you’re logged in, you can start browsing everything available to purchase. You can use the search bar to find items.
  3. When you find a product you’re interested in, click on it like you normally would to get to the product page.
  4. When you’re ready to buy and want to make a purchase, just click on the “Add to Cart” button.
  5. Click the cart icon to get to the checkout page. Then, you can review your order, choose a shipping method, and enter your payment info.
  6. You don’t need to do anything once you’ve completed the checkout process. Amazon will take care of the rest!

Don’t stressโ€”shopping on Amazon Italy has the same level of convenience as in any other country!

Can you change the currency on

When shopping on Amazon while you’re in Italy, it’s important to understand the currency differences and options. Italy uses the euro as its currency, so the prices you see on Amazon will appear in euros.

However, if you are using a US Amazon account, when you make purchases on Amazon Italy, the prices will be billed in US dollars. The conversion from euros to US dollars will be done at the current exchange rate.

This currency conversion feature allows you to shop without worrying about currency conversion fees!

How to watch Amazon Prime in Italy

If you already have an Amazon Prime account, it is easy to watch Amazon Prime in Italy. All you have to do is log into your Amazon account and access Prime Video.

From there, you can start watching popular shows and movies available on Amazon Prime in Italy!

Important note: You cannot use your USA Amazon Prime account for deliveries in Italy. You must sign up for Italian Amazon Prime.

If you don’t have an Italian Amazon Prime account yet, you can sign up for one on the Italian Amazon website. Go Prime section and click “Start your 30-day free trial.”

Once your account is set up, you’ll have access to Amazon Prime in Italy.

How to contact Amazon Italy customer service

If you need to contact Amazon Italy customer service for any reason while you’re using Amazon in Italy, simply go to the contact page.

Amazon Italy customer service page with a button to get help in English

Don’t worry if you don’t speak Italian, there is a button that you can press to get help in English!

Amazon Delivery in Italy

Do people use Amazon in Italy?

Yes, many people in Italy use Amazon! In fact, Amazon has been operating in Italy since 2010 and is one of the top e-commerce platforms in the country. There are over 2 million active Amazon Prime subscribers in Italy.

Does Amazon deliver in Italy?

Yes, Amazon delivers in Italy. When it comes to Amazon delivering in Italy, it’s pretty much the same as other countries. There is a reliable delivery service, and you can have items shipped straight to your address in Italy. There are also a variety of options for Amazon delivery in Italy.

Amazon delivery photo

Delivery Options in Italy

Amazon provides a range of delivery options in Italy to ensure that your packages arrive safely and on time. Here are some of the delivery options:

  • Standard Shipping: This option is perfect when you’re not in a rush and want to save on delivery costs. Your package will be delivered within the estimated time frame.
  • Express Delivery: Need your items quickly? Pay for shipping with express delivery to receive your package in Italy in a shorter time. Amazon will expedite the shipping process with express delivery.
  • Amazon Prime Shipping: If you’re an Amazon Prime member, you can take advantage of fast and free shipping options in Italy, just like in any other country.

With these delivery options, you can choose the one that best fits your schedule and preferences while you’re in Italy.

Are there Amazon lockers in Italy?

Yes, there are Amazon lockers in Italy. These lockers provide a secure and convenient way to pick up your packages, whether you’re a local, expat, or just visiting! Want to wander around Italy and not worry about missing a package? With Amazon lockers, you don’t have to worry about missed deliveries.

The Amazon lockers in Italy are convenient pick-up locations allow you to get your packages at a time and place you choose. Here’s how it works:

  • Select the locker location of your choice during checkout.
  • Once your package is delivered to the locker, you’ll receive an email notification with a unique pickup code.
  • Visit the locker, enter your pickup code, and get your package.

Amazon lockers in Italy provide a great alternative for those who may not be available to receive packages at their address in Italy.

Where is Amazon located in Italy?

Amazon has a large presence now in Italy with multiple locations throughout the country. Some locations include:

  • Milan: Amazon’s main office and fulfillment center is located in the city of Milan.
  • Rome: The capital city of Italy, Rome, also has an Amazon fulfillment center.
  • Venice: Another major Italian city where Amazon has a fulfillment center.
  • Bologna: This city is home to Amazon’s customer service center in Italy.

With multiple locations in Italy, Amazon does provide fast shipping options. Whether you’re traveling to Italy or living there, you can easily access Amazon services.

Amazon Italy vs US Pros & Cons

Something people ask is “how different is Amazon Italy from Amazon US?” and “What are the Amazon Italy vs US Pros & Cons?Well, as someone who has used both, I’ve come up with a list of pros and cons for each one:

Pros of Amazon Italy

  • Fast and reliable shipping options within Italy.
  • Wide range of products available at competitive prices.
  • Convenient return policy with the option of using Amazon lockers.

Cons of Amazon Italy

  • Smaller selection compared to Amazon US.
  • Some products may have higher prices due to import fees and taxes.

Pros of Amazon US

  • Vast selection of products from all over the world.
  • Competitive prices and frequent discounts.
  • Easily accessible customer service in English.

Cons of Amazon US

  • Longer shipping times for international products.
  • Limited return options for customers residing outside the US.
  • Import fees and taxes may apply to products outside of the US.

As you can see, both Amazon Italy and US have their own set of advantages and disadvantages. For me, I prefer to embrace the culture of Italy and don’t mind a smaller selection online. You really can find everything you need in Italy!

FAQs about Amazon in Italy

What is the equivalent of Amazon in Italy?

The equivalent of Amazon in Italy is “”. While there are other online shops, Amazon is now the biggest online shop in Italy. The second largest is Ebay, through

Does Amazon Italy ship to US?

Yes, Amazon Italy has international shipping to the US and other countries. However, some products may not be eligible for international shipping. It is always best to check before purchasing!

Is there Amazon gift card in Italy?

Yes, there are Amazon gift cards in Italy. You can purchase them online or in stores! Gift cards can be found at grocery stores and gas stations in Italy. Some of the other stores you can find Amazon gift cards in Italy at include are Mondadori Store, Eurospar, and Interspar.

Is There Amazon In Florence Italy?

Yes, here is an Amazon fulfillment center in Florence, Italy! And not to worry, if you’re planning to walk around Florence, there are also several Amazon Locker locations throughout the city.

Is There Amazon In Sicily?

Yes, there are Amazon services available in Sicily. There is even a large Amazon fulfillment center located in the city of Catania. This allows for faster and more efficient shipping to people located in Sicily. There are also Amazon lockers in Sicily.

Final notes: Is there Amazon in Italy?

In Italy, you can easily navigate the Amazon website, explore, and make purchases as you normally would. If you sign up for an Italian Amazon Prime membership, you can still enjoy Amazon Prime in Italy and Amazon Prime Video.
However, while in this beautiful country it’s also important to support local businesses and markets. While Amazon may be convenient, nothing beats finding something special in an Italian market or in an off the beaten path shop owned by a local.

So while there is Amazon available in Italy, don’t forget to also support small businesses. You can still take advantage of Amazon’s services for items that may not be easily accessible in Italy, and also take the time to immerse yourself in the culture and support the local businesses. With this balance, you can truly make the most of your shopping experience in Italy!

โœˆ๏ธ Traveling to Italy?

๐Ÿ›๏ธ Are tours in Italy worth it?

YES โ€” Booking tours with Viator is my favorite way to book tours and experiences. By taking day trips and tours this way, you are able to see and do many things you may not have been able to otherwise.

๐Ÿš— is it safe to rent a car in Italy?

YES โ€” Renting a car gives you freedom to explore! I like to rent with Discover Cars, which checks all local and international companies to give you the best rates.

โค๏ธโ€๐Ÿฉน Should I buy Italy travel insurance?

YES โ€” If you’re a worrier like me, give yourself peace of mind with Safety Wing, the #1 travel insurance for solo travelers, remote workers, and digital nomads.

Want to read about Rome?

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